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Sharon Fitzpatrick, Owner

Sharon moved to Elk Rapids from New York in the early 1990's. After six years of learning the ins and outs of the insurance industry, she and her husband opened their own office in Elk Rapids in 1996. Originally part of the Larkin Group, she branched out in 2000, creating Fitzpatrick Insurance Agency - an independent agency focused on customer service.

Sharon operates on one basic principle - to educate people and give them a straight answer. As insurance becomes more and more complicated, she helps her clients understand and navigate their options

As an independent agent, Sharon is uniquely placed to represent the insurance companies while working for her clients. Her approach works - with 94% retention rate among her clients, her honesty and knowledge takes the work out of buying insurance.

Patrick Haley

After 40 years in the auto industry, Patrick joined Fitzpatrick Insurance Agency in 2011. A fully licensed agent, he loves working with his clients and always puts their needs first.

"It's not about my goals, it's about their goals," said Patrick. "They're the customers. Whatever they need, we'll figure out what's best for them."

Terri Armstrong

Terri joined Fitzpatrick Insurance in 2005. Licensed in Property & Casualty and Life & Health, she is also a Certified Insurance Service Representative.

For Terri, the best part of the job is a satisfied customer. "My favorite part is when I can see that I've actually helped someone with their insurance needs, when you see the relief on their faces after it's all taken care of," said Terri. "Insurance can seem rather daunting, so it feels good when you've assured them that all is fine."

Gina Briggs

Greeting customers since 2006, Gina makes sure every client - whether on the phone or in person - receives the same exceptional service. "My goal is to make everyone feel like family," said Gina. "I want people to feel comfortable, and to make sure their experience here is a good one."